Growing with discipline.
Authority in this category comes from named people with real histories, not from adjectives.
Came to botanical wellness through Cannabis Central, where he saw both the promise of the sector and the consequences of getting it wrong.
Runs the operating standards that every store is held to, from sourcing through to what staff are allowed to say at the counter.
Leads the franchise and property relationships that put the brand into mainstream retail centres.
Responsible for how the brand presents itself, in store and everywhere else.
Nine in Gauteng, three in the Western Cape.